Everything you need
to trust us.
No ads to kids. No data sold. No "educational content" that's actually a product pitch. Just honest, well-made, standards-aligned material for the questions grown-ups get stuck on. Built for parents in London, Toronto, Lagos, Singapore, and everywhere in between.
Why parents and teachers trust finance.kids.
Mapped to international standards
Every lesson carries a strand code tied to the EU/OECD financial competence framework, PISA, US national standards, UK Young Money and UNESCO's AI framework. We show our work.
No ads. Never.
Kids don't get sold to. The products are for parents and teachers — always optional, mostly free. No "this video sponsored by" ever.
Pedagogy you can defend
Eight principles from the world's classrooms: Bruner's spiral curriculum, Singapore maths' concrete-pictorial-abstract method, inquiry-first lessons from the IB, retrieval practice, and more. Adapted for how children learn at every age, from 3 to 18.
Globally inclusive
No US-only references. Money concepts that work whether your kid lives in London, Toronto, Lagos, or Singapore. Values we share across cultures.
The first thing most adults admit is they wish they'd learned this sooner. We built finance.kids so today's kids don't have to.
Four levels.
Recognize, relate, reason, reflect.
finance.kids runs from age 3 to 18 in five stages, and Year 1 is one step-by-step course of four 13-week levels. We move from the concrete to the abstract — from naming things, to using them, to understanding why they work — and big ideas return three times, each time deeper. Every lesson also gives you a role: a dinner-table question, a parenting tip and an activity to do together.
Recognize
"What IS this thing?" Money, value, price, counting, choices. Concrete, physical, observable.
Relate
"How does this connect to me?" My money, my choices, my savings. AI literacy begins with Neo's Toolbox.
Reason
"What are the rules and patterns?" Math, data, fairness. Systems thinking begins.
Reflect
"How does the world work?" Economies, trade, banks. Synthesis. Ready for Year 2.
Classroom-ready, standards-aligned.
Every episode and printable is designed to slot into an elementary classroom without rewriting your curriculum. Each ten-minute episode teaches one big idea with a strand code, a word card, three recap points and a hands-on activity. Printables come with discussion prompts and answer keys for grown-ups.
We don't push a specific worldview about money. We teach the math and the reasoning. Your students — and your classroom culture — bring the values.
School license? Free. Forever. Reach out and let us know what you're teaching — we'd love to help.
Get in touch →Every episode, every worksheet — mapped.
Seven strands, each mapped to the frameworks governments and schools already use:
- EU/OECD financial competence framework (2023) and PISA — money and transactions, planning and managing finances, risk and reward, the financial landscape. PISA's benchmark for 15-year-olds is the end point we build towards.
- US National Standards for Personal Financial Education — Council for Economic Education and Jump$tart, K–12: earning, spending, saving, investing, credit and risk.
- UK Young Money Financial Education Planning Framework — primary ages 3–11, from managing money to becoming a critical consumer.
- UNESCO AI competency framework and AI4K12's Five Big Ideas — the basis for Neo's Toolbox, our AI literacy strand.
- Traceable lesson codes — e.g. MV-1.1 is Money and value, Level 1, lesson 1. See the full map →
The questions we get asked most.
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